BOE 2023 showcased the 38.2″ reflective LCD at ISE, which doesn’t need to be equipped with a backlight, and the display screen can be clearly presented by reflecting natural ambient light. The stronger the ambient light, the better the display effect. It can show video content with colors. It has the advantage of low power consumption for outdoor applications like advertisement and public transportation shelters.
At the center stage, we can see MLED AM COG P0.9 glass-based active matrix display. It is BOE 2023 flagship product in the Mini LED market and represents an essential development trend in the future. The 6×6 BOE MLED AM COG P0.9 glass-based active matrix display screen exhibited in this exhibition is 162 inches, with 4K resolution, bringing exceptional visual experience, both appearance and quality.
BOE MLED COB P0.9 is another popular direct view LED product showed at ISE 2023. This product adopts the full flip-chip COB Mini LED technology solution, which has the characteristics of higher light transmitting efficiency and low flicker. At the same time, it adopts the leading driver design scheme and the self-developed surface packaging scheme. It has excellent color consistency in the dark state and can achieve lower power consumption and higher display contrast in the bright state.
The highlight of BOE MLED COB P1.25 products is full flip-chip technology, which reduces the risk of failure caused by metal migration and ensures stability. This product has passed the UL certification in the United States, which reflects the high safety and reliability of BOE MLED products. The surface coating of this product has been specially treated, which is not only anti-collision, and waterproof, but also anti-static, which enhances the wear resistance of daily use, and the front is dust-proof and moisture-proof. Equipped with surface blackening treatment technology, it can achieve the ultimate dark state, so as to achieve ultra-high contrast and vivid colors. With a 110% NTSC color gamut and outstanding color performance, this product has the typical advantages of high color gamut and high contrast.
The 86″ Mini LED COG light board adopts the AM driving scheme, and the electrical current control accuracy is within ±2%. It can achieve individual dimming of 2304 partitions and HDR control. In terms of structural design, the thickness of the whole machine module reaches an astonishing 21.44mm, the ultra-thin design brings a better look and feel. The standard brightness of this product is 600nit, and the peak brightness can reach 2300nits. The brilliant optical design makes it have a very high picture uniformity.
65″ UHD Ultra-thin ADS Pro MLED TV product with 8K ultra-clear resolution and 3024 micro-LED local dimming zones, which can bring an extraordinary visual experience. This product has the outstanding advantage of ultra-thin appearance, making it the best choice for wall-mounted TVs. In addition, the ultra-thin design makes the TV product more beautiful, with a strong sense of modern craftsmanship. At the same time, it has super high brightness, which is very suitable for a bright living room environment.
The 31.5″ Mini-LED backlight monitor is made of glass-based backplane + fine TFT technology, with ultra-high flatness (glass-based high flatness ≤ 0.1mm). The product uses BOE’s unique active driving method and meets the G-sync & Free-sync test standards. In addition, this product can achieve 2304 ultra-high backlight partitions and ultra-precise backlight control. The peak brightness can be greater than 1000nits, and the dark state brightness can reach about 0.001nits, achieving a super high dynamic contrast ratio of 1,000,000:1. The use of quantum dot helps it achieve a better color gamut, meeting DCI-P3 and BT.2020 standard. BOE’s MLED algorithm can avoid smearing and minimize the halo effect.
16″ Mini LED notebook product, as one of the “new products” of Mini LED, is the first to be equipped with emerging technologies such as 4K ultimate high-definition resolution, HDR1000 ultra-high brightness, million-level contrast ratio, and greater than 95% DCI-P3 cinema-level color gamut. Redefine the industry standard, bringing exceptional visual effects and a fantastic gaming experience.
BOE 2023 celebrates its 30th anniversary. Since its founding in 1993, BOE has grown from a small factory to an industry leader. BOE 2023 revenue target is about $27 billion USD, with EBITA about $3 billion USD. BOE 2023 market capitalization is approximately $25 billion USD, with an enterprise value of $35 billion USD. As of 2023 BOE has over 100,000 employees globally, operating in over 30 countries. BOE has a history of pioneering developments in display technology, only a small portion of which have been shown at trade shows like ISE 2023.
