On March 19, 2025, the United States International Trade Commission (ITC) issued its final ruling on the investigation initiated by Samsung Display. The ITC upheld its initial determination from November 2024, concluding that there was no violation of Section 337 of the U.S. Tariff Act of 1930. This decision marks a significant milestone in maintaining fair competition within the global display industry.
As a key participant in this investigation, BOE played a crucial role in ensuring that the interests of all stakeholders in the OLED industry were protected. In February 2023, BOE proactively intervened in the investigation after Samsung Display sought a general exclusion order aimed at restricting certain OLED products from entering the U.S. market. BOE’s involvement was instrumental in safeguarding the legitimate rights and interests of the OLED industry chain, contributing to the favorable outcome of the final ruling.
The investigation initiated by Samsung Display was an attempt to leverage its market position to reduce competition in the OLED sector. Such actions could potentially increase costs for U.S. consumers, limit options for U.S. brands and impact their competitiveness. The subsequent ruling underscore the importance of fair competition and the need for a balanced approach to intellectual property disputes. This outcome reinforces BOE’s commitment to innovation and fair trade practices.
BOE understands the importance of fostering a collaborative and open environment in the global display industry. By moving away from zero-sum competition and embracing cooperative innovation, the industry can continue to advance and deliver cutting-edge technologies that benefit consumers worldwide. We believe that this ruling will contribute to a more equitable and dynamic global display industry, benefiting all stakeholders and promoting sustained technological progress.
